In All, Press Releases

(Minneapolis, MN – April 10, 2019) Leading the way on the YouTube platform for Prince fan-based content, Prince’s Friend host Eloy Lasanta will be in Minneapolis from Wednesday, April 24th through Sunday, April 28th for Celebration 2019 and is the special guest at the “Party Uptown at the Moxy” event on Saturday, April 27th at 9pm presented by Seven Leaves Promotions and Social Functions at the Moxy Uptown Minneapolis Hotel.

During the five days he will be in Minneapolis and Chanhassen, Lasanta will be attending events including Paisley Park’s Celebration 2019 (Track 2) and Prince: In Concert on the Big Screen at The Armory, as well as a variety of related parties and alumni performances including the NPG Meet & Greet (4/24), Shelby J.’s One Night Only performance (4/25), and LP Music’s show at the Icehouse (4/26). He will also be conducting interviews with various Prince alumni throughout the five days and will be posting nightly updates on his channel for those who can’t attend.    

On Saturday, April 27th, “Prince’s Friend” will be the special guest at the “Party Uptown at the Moxy” event and will be conducting interviews with party guests throughout the night.  The Moxy party also includes music by DJ Wae Fonkey; book signings by Allen Beaulieu (Prince: Before the Rain), Kim Berry (Diamonds & Curlz), and Andre Hollingsworth (A Tribute to His Musical Genius); a silent auction for PRN Alumni; a visual slideshow; Giveaways; and a special tribute to William “Hollywood” Doughty by Terry Jackson.

“I am beyond excited for this year’s Celebration experience in Minneapolis,” says Lasanta. “My first visit in 2018  was absolutely incredible, but this year, it’s going to be at a whole new level since I know so many more friends/fams/fans and alumni now. It’s also going to be jammed packed with interviews and video experiences so I can bring as much information as possible back to my viewers who couldn’t make it. It’s really important to me to share this to inspire people to come on their own in future years. This event is a must for fans of any level to not only enjoy Prince-related music and information, but also to experience Minneapolis in general. It’s a fantastic destination for all music lovers.”  

Eloy Lasanta, more widely known just as “Prince’s Friend has carved out a niche for himself as a Prince Rogers Nelson historian with a global following and the highest subscriptions on the platform for fan-based, Prince-related content. His channel is organically growing at the rate of over 300% annually, has over 400 originally-produced videos, and that most recently celebrated crossing over an impressive 2 million collective views.   

During his previous visit to Minneapolis, Lasanta attended the launch of photographer Allen Beaulieu and the Minneapolis Historical Society Press’ book Prince: Before the Rain. Lasanta was a contributing writer of the book providing the accompanying copy that takes readers deeper into the context of these crucial early years. He joined other contributors including music artist Dez Dickerson who wrote the forward and writer and musician Jim Walsh who shared reminiscences from former bandmates, including Bobby Z., Dez Dickerson, André Cymone, and more. Beaulieu’s 2018 photographic literary release puts into focus the hallmark imagery—including behind-the-scenes, candid, and casual shots—with recollections from photographer Allen Beaulieu on his personal and professional relationship with Prince in the late 70’s and early 80’s.

For additional information about Celebration 2019 and related events, go to:

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Prince’s Friend works independently of the Prince estate but remains aligned with the overall mission of keeping Prince’s legacy alive through explorations of his songs, albums, movies, messaging, estate news, as well as his posthumous celebration events and music releases. Taking some deep dives into Prince’s career which spanned over five decades, the channel host looks closely at all directions of the artist’s journey. Lasanta keeps his YouTube productions fresh to keep viewers engaged. In addition to examining the artist’s extensive catalog of albums song by song, Prince’s Friend also shares music news, hosts trivia games, has live Q&A sessions, conducts interviews with alumni who have worked with Prince, and looks at other artists created or inspired by Prince to share. Prince’s Friend even highlights other artists from various genres and eras.

While sharing his personal thoughts, opinions, and ideas based on his perspective and research, Prince’s Friend also encourages viewers to connect after watching his videos by posting video comments. “I want my channel to be a community and to have conversations,” he explains. “This is how we learn and grow. I am sharing information about the Prince that I have come to know, but we each have our own unique perspective. I love this discussion and it’s why I created this channel after Prince’s passing as a form of grieving and healing. We have to do that together.”

Eloy Lasanta considers himself a student of Prince and has been inspired by his persona and work since the early 90’s. He has modeled his work ethic after Prince in his businesses. This principle is what ties Lasanta’s projects together and keeps him motivated to keep up the volume of his creative output not only in producing YouTube videos, but also in his other endeavors publishing gaming books. Lasanta lives in Florida with his wife and children, but considers Minneapolis, Minnesota his second home staying connected to the Minneapolis Sound music mecca and hometown of Prince.

LINK TO DOWNLOADABLE PHOTOS (Photo Credit: Annie Watson, Naples FL)






Publicity Contact:
Kari Campano

(203) 223-0756


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